Reifen Trade show in Essen, Germany 2014

Monday, March 03, 2014

INOVIT will be attending the Reifen International Tire Fair, held from May 28th-30th, for the second time this year. Preparations for our booth are already underway; the design for this year’s show is coming along well and looks spectacular as always. Two brand new products from our Prestige line will be unveiled at Reifen 2014, the enviable Velocity and Rotor. To find out more about these wheels, come visit us at the event or keep your eye on our news feed for future updates!

This year we also have our own private tire label – WOLFSBURG TIRES, and we will be displaying these products alongside our alloy wheels collection. Available in an extensive range of sizes, the Xcellera UHP and Xplorer SUV incorporate a unique tread pattern that provides excellent grip in both wet and dry conditions while maintaining a very low noise level. This is just one of the many features of WOLFSBURG TIRES that sets them apart from those of other manufacturers. If you would like to come to see our collection in person, our booth will be located in Hall 6, #6E14. You won’t be able to miss our distinctive black and white color scheme and stunning full range along the back wall.

As one of the world’s leading fairs in the tire industry, Reifan is a sensation that attracts small to large business from Germany and beyond. First held in 1960, the show has started to rival Frankfurt’s Automechanika in terms of importance for buyers and distributors. The show features a vast array of products and services and this year, the organizers are expecting over 600 exhibitors and up to 20,000 visitors from across the globe to fill the 60,000 square meter venue.