With a well-established INOVIT distribution center in Italy already in place, we felt right at home at the Autopromotec. The annual event, held at the Bologna trade fair center, is the largest exhibition of automotive equipment and aftermarket products in Italy. Having attended the event once before in 2013, we were able to draw from our previous experience to make the most of this fantastic opportunity, showcasing the INOVIT ranges to maximum effect.

Set inside in a sleek, modern booth featuring...

We are pleased to announce that INOVIT is now sponsoring one of the UK’s top drifting teams, L2D, which competed in the 2015 British Drift Championships while sporting INOVIT wheels and branding on each competition car. Since partnering with L2D we have provided them with an unlimited supply of INOVIT products and look forward to supporting the team throughout future competitions.

As sponsors of the CDF drift team in China as well, we understand the skill and intense dedication required to...

The annual SEMA Show is the premier automotive products trade event in the world. It draws the industry’s brightest minds and hottest products to one place, the Las Vegas Convention Center. In addition, SEMA provides attendees with educational seminars, products demonstrations, special events, networking opportunities and more.

This year, INOVIT attended our 7th annual SEMA show, one that reached full capacity at 125,000 participants. The show itself was full of incredible displays, jaw-dropping models, the latest and greatest in automotive gadgets,...

We are delighted to announce the opening of INOVIT’s brand new factory in Suqian, strategically located between China’s two largest cities, Beijing and Shanghai. The grand opening ceremony, held on the 10th of September, was attended by the city mayor and was widely reported in local newspapers and television stations.

Due to the increased demand for INOVIT products across the globe, we felt it necessary to expand our current production. The establishment of our Suqian factory, alongside our manufacturing facility in...

This year’s CITEXPO was held in the Everbright Convention and Exhibition Center in Shanghai from September 10th to the 12th. The INOVIT exhibit enjoyed the same prime location as last year and displayed our breathtaking wheels, both new and old. In addition to the INOVIT wheel collection, we also showcased our two main lines, Xplorer and Xcellera from our Wolfsburg Tires range, a label that has risen steadily in popularity over the years.

A sophisticated black and white theme with clean,...

Storm is a first class five-spoke design with a sweeping spoke-line and seriously deep dish! On our 22x11 model the dish is a mouth-watering 5.5 inches deep - 'Bigger Lips than Jagger'! The machined face highlights the edges of each spoke, creating a 'twin 5-spoke' look. The chrome lip and rivets provide a sleek finish to the wheel, making it a superb accompaniment to SUVs and high-end 4x4s.
Recent trends have seen manufacturers increase the width of their wheels in the...

The INOVIT Prestige Rotor arrives late to the game in terms of five-spoke wheels, but that doesn’t mean it’s not relevant. This tried and tested style is setting trends alight across the globe and we believe the Rotor embodies the elegance and minimalism that manufacturers strive to achieve in this type of wheel.
Having observed a number of hastily reworked versions of this timeless classic, we felt it was time to introduce our own creation to the market. The result is...

Featuring our signature teardrop accent and a deep concave rear, the Prestige Velocity is sure to be one of the major hits in the INOVIT range. The spoke edges of this intricate multi-vein design appear to be incorporated into the lip of the wheel; a difficult effect to pull off. While many manufacturers have released sub-standard attempts to achieve this look, we believe the Velocity succeeds where others have failed. Here at INOVIT, only perfection is acceptable. Sharp, aggressive, elegant,...

The first phase of what’s shaping up to be another spectacular CDC season has come to an end, with INOVIT sponsored team, CDF crowned winners once more! The China Drift Championships consist of four events, held from May to December in cities across China. The first tournaments took place from the 9th to 11th of May at Tianjing’s 101 Automobile Culture Square.

The exhilarating event attracted eighteen drifting teams with a total of 41 competitors participating in this phase of the...

INOVIT will be attending the Reifen International Tire Fair, held from May 28th-30th, for the second time this year. Preparations for our booth are already underway; the design for this year’s show is coming along well and looks spectacular as always. Two brand new products from our Prestige line will be unveiled at Reifen 2014, the enviable Velocity and Rotor. To find out more about these wheels, come visit us at the event or keep your eye on our news...

A new release is upon us; the latest and greatest addition to our INOVIT range – the INOVIT SPEEDY. By far the lightest in our 5-stud INOVIT range, the Speedy represents everything we stand for at INOVIT - technological innovation and unparalleled performance. The simple five-twin spoke wheel incorporates a narrow Stainless Steel Lip on the Matt Silver version and a concave design for the rear.

The Speedy’s unique design form is achieved through attention to detail and precision engineering that...

As part of our sustained efforts to extend our global network of operations and allow a wider range of customers to access our products, INOVIT has recently joined forces with Neo Wheels. With the help of our new partner, we are currently setting up a new manufacturing facility in Mumbai, the heart of India’s fast growing economy. We aim to double our production capacity in India by installing two new casting machines and replacing all existing equipment with the most...

On January 25th, the annual INOVIT global summit was held at Bund 27, The House of Roosevelt in Shanghai. The theme for this year’s event was ‘Ready for Takeoff’, indicative of our future plans for fast-paced growth and preparations to undertake fresh challenges and new ventures around the world. During the conference, the INOVIT team presented a selection of the most successful wheels released throughout the company’s existence. From the INOVIT Prestige Spin, which was first launched ten years ago,...

For the designs we had launched via press release, the stock came flowing in. The first sales of our own branded products were made to customers in the UK.
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We are delighted to announce that INOVIT sponsored team, CDF have won the China Drift Championships for a second year running! Held annually since 2010, the Championships, also known as the CDC is a highly influential competition that organizes tournaments in cities across China. This year, the CDC finals were held in the city of Chongqing on the 14th and 15th of December. Passion, adrenaline and a thirst for speed characterize this spectacular competition, which thousands of people across China...

INOVIT enjoyed another successful year at the annual SEMA show in Las Vegas. As this was our sixth appearance at the event, we felt right at home at SEMA, an exhibition that boasts conferences, product demonstrations, educational seminars and every kind of specialty automotive product imaginable.
With over twelve separate sections and 60,000 buyers at this year’s show, SEMA is by far the largest exhibition of its kind in the world. A recently established area at SEMA 2013 dedicated to new...

This year, INOVIT will be attending its first ever trade show in Italy, the Autopromotec. As always, we will be showcasing our top designs from our INOVIT and INOVIT Prestige lines. The Bologna event, one of the world’s top exhibitions for automotive equipment and aftermarket products, draws an international crowd of buyers and exhibitors. The exhibition is especially pertinent to the European aftermarket industry and offers a unique opportunity to gain insight into recent developments and trends in the automotive...

Congratulations to the China CDF Racing Team for winning the Shanghai Tian Ma Lun Jia Invitational Tournament! Held on May 3rd and 4th, the INOVIT sponsored drifting team that competed at the event was by far the most successful among the participants, winning both individual and team awards.

Zhiyao Su, Shengjun Zhang, Lingbo Meng and Hao Du are the team’s skilled and experienced drivers who dazzled the judges with their drifting prowess. Awarded the best smoke drift award and taking fourth...

This year’s INOVIT annual company party was held at La Marina Lounge, Suzhou, China on January 19, where we gathered all staff which included flying in all of our overseas managers for the first time to China from the UK, US, Netherlands and Australia.

We were also joined by a few potential clients from Japan and our hardworking Factory managers who play a vital role in getting our products to the market, so we could all celebrate a successful 2012 together...

For the fifth year running, we are delighted to return to the automotive extravaganza that is the Las Vegas SEMA show. Once again the cars are bigger, the wheels are bigger – everything is bigger at SEMA. This year, our new two-piece designs took center stage; both the INOVIT Rotor and Velocity received some fantastic feedback from industry professionals and the general public. The show also presented an opportunity to survey the competition and gather information on the current market...

We are proud to welcome our newest design to date into the market, the stunning INOVIT Revolve.

Finesse and simplicity combined with an attention to detail not often seen on a one-piece design makes the Revolve the perfect accompaniment to your luxury ride. Whether it’s a 7 series, S class, Continental GT, Range Rover, Cayenne, you name it; this wheel will be the finishing touch!

In keeping with today’s industry trends, the rear wheel features a deeper concavity than the front. We’re...

After a two-year absence, INOVIT proudly returned to Frankfurt, Germany to attend the Automechanika 2012. This year, we were excited to showcase the Rotor and Velocity; our two recently designed multi-piece wheels that were met with rapturous acclaim. We also presented samples from our new tire project, Wolfsburg Tires GmbH, a series specially engineered to offer enhanced grip for a range of weather conditions. As one of the exhibition’s major highlights, the tires managed to raise the pulse at what...

The INOVIT Rotor is our second multi-piece wheel; a five-spoke design that epitomizes models from years gone by. Through the use of advanced techniques and clever innovation, the Rotor combines a timeless, classic look with top-level performance. Featuring deep concavity on the rear fitment and spokes that stretch to the far limits of the wheel, finishing flush with the lip to give a ‘Big Wheel’ look, this design is guaranteed to impress. What’s more, the Rotor’s multi-piece design means that...

For the fourth year running, INOVIT is excited to be attending the CITEXPO in Shanghai, a dazzling display of tire products, manufacturing equipment and aftermarket services. This year, over 300 exhibitors from 102 countries are expected to be in attendance. With such a diverse, international environment to showcase our products in, we’re looking forward to forging new connections with industry professionals around the world.
Due to this year’s Automechanika event falling during the same week as CITEXP, we’ve divided our fantastically...

Our first venture into the 2pc market, the INOVIT Prestige Velocity 2-piece incorporates the trademark teardrop accents on the most aggressive but beautiful design imaginable. The spoke edges look as if they are incorporated into the lip of the wheel; such is the design perfection on this high end product. The rear also has a massive concave look that connoisseurs look for. The best thing is that you can fit Velocity 2-piece on almost every vehicle, especially those high-performance sports...

Held at the Messe Essen in Northwest Germany, Reifen is one of the world’s most important tire industry trade fairs. Visitors agreed; “In order to be a competitor in the European and international market, REIFEN is an absolute must.” The show covers 60,000 square meters and features exhibitors from over 44 countries. A vast array of tire-related products and tire manufacturing technologies were presented during the exhibition, including chassis technology, retreading and vulcanization methods. As a leading wheel brand with...

A simple five-spoke design that represents a twist on past models, the Speed is the lightest wheel in 1VT the range. We have four words to describe the IVT Speed - Technological Excellence and Uncompromised Performance. Produced using back-milled spoke technology, a process employed by only a handful of manufacturers, the wheel boasts reduced weight while maintaining an astonishing degree of strength and durability.

The Speed is available in five-stud fitment and features deeper concavity on the wider rear, creating the...

We are proud to introduce the new ‘IVT Thrust’ wheel into the INOVIT stable. Designed with motorsport heritage in mind, the INOVIT Thrust boasts excellent brake caliper clearance, ultra efficient brake cooling and a breathtaking design. The wheel incorporates seven twin spokes, accentuated by the embossed IVT brand name around the center bowl.

This is a true performance wheel for true performance tuner vehicles. The rear design features astonishingly deep concavity, a testament to the skill and experience of our design...

Since its initial launch, our ERP system has expanded significantly to support a wide range of business management functions. Production, shipment, stocking, accounting and sales have all become part of an integrated system of processes that has proven instrumental in the rapid growth of our company. Each branch of INOVIT now possesses its very own specially tailored system to ensure maximum efficiency and productivity. These are controlled and monitored remotely from our central office in Shanghai by our dedicated and...

This January saw the return of the Autosport International, the UK’s premier motorsport exhibition and the first trade show ever attended by INOVIT. The event was one of the busiest, most successful shows in the history of the Autosport and flew by in a whirl of color and excitement. Crowds from all corners of the globe descended onto the UK’s ‘season starter’ and the INOVIT team were pleased to welcome a great many visitors to our stand, where our latest...

INOVIT Anhui is now complete and the factory’s operation has officially commenced. From the architect’s initial pencil drawings to the first wheels to roll off the production line, the whole process took less than three years in total. We will soon have an assured and steady supply of wheels to be shipped to our worldwide distribution centers and can now focus our efforts on perfecting our designs and innovating our manufacturing methods. We’re confident that INOVIT Anhui will boost our...

We have recently introduced two new multi-spoke designs to the INOVIT range, the Force 4 and Force 5. To maintain a premium look, both the models are single drilled and are ultra-lightweight to improve performance. With four or five stud applications available for the Force 4 and Force 5 respectively, the wheels are suitable for installation on a wide range of vehicles. The Force 5 is also available from 15 inches right the way to 20 inches for a staggered...

The finishing touches have been added to the new factory in Anhui and the aluminum has been delivered. The facility is now ready for the furnace to begin the melting process and for wheel production to finally commence. INOVIT Anhui is nearly operational.
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INOVIT celebrates another successful year at the CITEXPO, China’s premier trade show for tires and related automotive products. Once again our wheel designs have earned us rapturous commendation from professionals and auto-enthusiasts alike. Thanks to the skill and experience of our INOVIT representatives, surely one of the finest teams in the industry, our exhibit stood out from the crowd not only due to our eye-catching booth but also in terms of the level of professionalism in the service provided to...

After over a decade of successful business, our Netherlands operation has outgrown its humble beginnings. As a result, we have taken the decision to relocate to a much larger warehouse with a capacity of up 14,000 wheels that will better support our company’s future growth. With demand for our products at an all time high, relocation was the necessary next step in the development of INOVIT BV. This marks the first time we have required an upgrade in terms of...

While every one the designs in our ranges has proven popular, two models in particular have taken the industry by storm and cemented our position as market leaders; the INOVIT SONIC and HASTE.

Inspired by our best selling VORTEX design, the SONIC boasts ultra-thin cross spokes and reduced weight for better performance. The Haste is a timely replacement for the DTM that served the company so well in the early years.

Both these wheels have played a significant role in rejuvenating the...

For the first time in our history, we exhibited at the prestigious SEMA Show, a Las Vegas exhibition featuring a dizzying array of the world’s hottest automotive specialty products, as well as educational seminars, special events and product demonstrations. Like past exhibitions, our products generated a considerable level of interest among the shows attendees. While the US market is notoriously tough to break in to, our stellar designs and UK heritage, combined with our Asian influences have given us a...

INOVIT attended the SEMA show in Las Vegas for the second year running and, once more, received praise from every corner of the aftermarket industry. With the introduction of our office in LA earlier this year, things are starting to take off for INOVIT in the US. We have already established a large customer base on the West Coast and are now seeing a rise in interest in INOVIT designs towards the East Coast as well.
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This year, INOVIT attended the Automechanika show in Frankfurt, Germany. The show featured thousands of exhibitors from all over the world and has been described as a ‘magnet for the automotive industry’. Once again, the positive response to our products was overwhelming. While navigating the landscape of the European market is at times technically difficult, as a result of the feedback received and the insight and experience gained at the show, we have decided to open another office. This time...

We are pleased to inform you that we will be exhibiting at the 8th China International Tire Expo (CITEXPO 2010), which will be held in Shanghai from September 8th-10th. During the event we will be showcasing some of our latest designs and providing information and expert advice to visitors at the show.
We would like to take this opportunity to invite you to explore our specially selected range of wheels at our booth, Hall 2 - #2101, where we will introduce...

The Prestige VORTEX was co-designed with one of our biggest customers in the UK, Wheelmania Tuning Ltd. Since its release, the wheel has received fantastic reviews and continues to push our production output to its limit, outselling our stocks time and time again.

Launched at just the right time, the Prestige Vortex is exactly what auto-enthusiasts have been looking for and has rightfully claimed its place as one of the best designs to grace the industry to date.

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In order to regulate the ordering and shipment of INOVIT products to our depots around the world, we have created a bespoke online ERP (Enterprise Resource Planning) system.
This system will not only allow us to better manage and automate some of our existing procedures but also provide tools to measure progress and allow us to analyze our progression towards the completion of specific company goals. With the help of our new ERP system, we hope to increase efficiency at every...

We are delighted to announce we will be attending this year’s CITEXPO in Shanghai. Established in 2003, the China International Tire Expo is the largest tire trade show in the Asia-Pacific region and one of the world’s most effective trade platforms for the industry.
The exhibit features everything from manufacturing equipment and machinery to aftermarket services and tire-related products such as wheels, tire accessories and retreading material. With such an abundant range of products on offer, CITEXPO has become a key...

A new factory that will produce INOVIT wheels is currently under construction. Once completed, the new manufacturing facility will allow us to increase our efficiency and provide a steady supply of products to our distribution centers around the world. The factory buildings have already been erected and work can now begin on the interior fittings for the staff quarters and office buildings.
We expect the entire site to be finished within the next two years, after which we will be able...

A second division of INOVIT will soon be opening in Los Angeles, USA. After ten successful years consolidating our business and establishing a firm customer base in Europe and Asia, we felt the time had come to expand our operation to the world’s single largest market, the USA. While tuning and vehicle modification may be popular in other locations around the globe such as Japan and the UK, nowhere is the market for aftermarket automotive products as large as it...

We are proud to announce that our new INOVIT branch in Shanghai, China has officially opened. Mainland China’s domestic economic growth has skyrocketed in the past few years and as a result, we felt the country was well placed to host our first operation outside of Europe. Not only is our new base ideally located to handle the manufacture and exportation of INOVIT products, but we also plan to capitalize on the huge potential of the aftersales wheel market within...

ASUKA RACING has expanded to include four new designs; the EV32, NZ51, ST16 and ST15 will now feature alongside the TR17 and RD21 in our range, which caters primarily to the Japanese tuning scene but also provides cross-compatibility for European and American brands. The range is distinguished by the stiffness and reduced weight each of the wheels offer, as well as the variety of available finishes. Each model comes in three standard finishes: white, satin black and gunmetal. Additionally, the...

As a result of tremendously high demand for one of our most popular designs, the Prestige SPIN, the bottom die on the mold has reached its upper limit for acceptable use. Rather than discontinue the model, we decided to enhance the product instead, a move in keeping with our company ethos of continual innovation. By utilizing under-cutting technology the SPIN now includes the name of the wheel engraved on the undercut surface, a small but significant development that has given...

In order to cater to a variety of sub-markets within the aftersales wheel industry, we have separated our designs into specific categories. We have identified three distinct segments of the marketplace that will be represented by our new ranges, 1VT, Prestige and Asuka. Our 1VT range includes the 0.1, 0.2 and 0.3, three stylish, simplified and classic designs that are available in a number of finishes; Hyper Silver, Satin Lacquer, Gunmetal, and Satin Lacquer. For more detailed information about our...

INOVIT was so well received at the first two trade shows, we decided to double the size of our booth to show the public and the automotive professionals just how far we had progressed since the last time we exhibited at Autosport. Once again, the show’s attendees embraced all our new products and with a much larger presence, we were able to acquire even more new customers.
Covering all areas of motorsport from Karting to Formula One, the Autosport International takes...

INOVIT attended its second trade show, and the brand started to gain serious recognition from the industry. Our competition knew we were here to stay! The range was even voted for Best Newcomer Award by Max Power.
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INOVIT attended the first trade show in its history, and the response to the products was overwhelming. The level of interest was so high, we could have sold twice the amount of stock we had available!
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INOVIT launched a small range of its own designs including the DTM and now iconic SPIN. The SPIN incorporated our company’s trademark ‘teardrop’ accent and featured a Gloss Black/Machined Face finish.
We believe this wheel started the Machined-Face look, which is now commonplace in the industry. The DTM, a dished cross-spoke design also became an instant hit.
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We opened our second warehouse in Coventry in the heart of England with a stock capacity of 8,000 wheels and tires. After registering the company under the name INOVIT International Limited, we decided to launch our very own aftermarket brand.
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With sales doubling every year thanks to a growing market in the UK and support from a major Italian supplier, the business acquired its first warehouse in the Netherlands, with a stock capacity of 4,000 wheels.
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Established by a sole trader operating from a home office in the Netherlands, the business was initially involved in the buying and selling of wheels and tires to customers in the Netherlands and the UK.
The business grew rapidly and it was clear that expansion was going to be necessary in the not-so-distant future.
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